Though you can probably attribute the timing to Amazon Prime day (which takes place October 13-14), discounts on Sony camera equipment are not just reserved for Amazon’s buying holiday. Starting today and through the end of the week, you can score discounts on everything from the a9 and a7R IV to a host of lenses anywhere Sony is sold.
Though the notable sales include the most popular Sony cameras, the total discounts Sony is offering are extensive. The discounts are good anywhere Sony products are sold, so you don’t need to wait for Prime Day to start in order to take advantage of the savings.
Most notably, you can grab the Sony a7R IV and a7s II for $500 off, and the a9 for $1000 off, along with several other cameras like the a6000 and the a6100 with two kit lenses both seeing a $100 discount.
A host of Sony lenses, including Sony’s highest-end G-Master lenses, are on sale between $100 and $200 off. That includes the 24-70mm f/2.8 GM and the 16-35mm f/2.8 GM which can each be had for $1,999.
All those plus Cyber-Shot cameras, action cams, camcorders, camera bundles, and even accessories are all discounted by some degree in the United States through October 16. You can view the full list of discounts here.